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LISTman is a data cleansing
and list management solution
designed to help you maximise
the potential of your customer
databases and prospect lists.
LISTman brings you powerful
direct mail functions previously
only available on mainframe and
UNIX systems. It’s an easy to
use, easily customised, Windows
based solution that helps you
take maximum advantage of
barcode sorting and delivery
technology.
LISTman can be used for
record validation, data
cleansing, file structural
changes, deduping (merge/purge),
consolidation of multiple data
sources into a single file,
segmentations, sorting and other
direct marketing processes.
LISTman is designed to handle
major list management tasks and
can process lists containing
millions of records containing
various details, such as name
and address details, customer
purchase order details, recency/frequency/monetary
value tables, account code
information and other marketing
data that is used in direct
marketing and customer
relationship marketing
programs.
Reduce costs
Use LISTman’s quick and easy
barcoding capabilities to slash
your returned mail and
productivity costs and take
advantage of Australia Post
barcoded mail discounts.
Improve data quality
LISTman’s intelligent parsing
and validation techniques
and invalid data recognition and
removal capabilities ensure that
your data is accurate and up to
date.
Really get to know your
customers
Use LISTman's market
segmentation capabilities to
build a comprehensive profile of
your clients and improve the
effectiveness of your customer
communication with target
marketing, psychographic
analysis and customer profiling
functions.
Maintain your data
Stay on track with the upkeep of
your data using LISTman's list
sorting, list merge, import and
segmentation functions and data
modification features.
Analyse results
LISTman
allows you to analyse the
results of your direct marketing
with processing functions that
produce detailed reports, all of
which provide complete
information on the processing
results.
For more information,
take a look at our
LISTman brochure.
If you
don’t have Acrobat Reader you
can download it for free from
the Adobe site.
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